Who we are
Artist Influence stands nestled in the vibrant heart of NYC, where creativity converges with the dynamic pulse of digital innovation.
What distinguishes us is not just our digital expertise but our unwavering commitment to transparency and collaboration. At Artist Influence, transparency is more than a principle—it's the foundation of how we operate. Whether you're an emerging artist or an established brand, we ensure you're informed, empowered, and in control every step of the way. Your objectives become our mission.
We seamlessly blend data with creativity, strategy with execution, and insights with instinct to design impactful and comprehensive campaigns. Your success is our priority. At Artist Influence, we’re dedicated to connecting you with your most devoted fans across social media and music streaming platforms. Together, we’ll craft a digital experience that resonates deeply and builds a strong foundation for your success.
Our Roots
Founded in 2019 in an NYU dorm, Artist Influence began as a bold vision fueled by a deep love for music and a simple idea: to help artists connect with their fans in meaningful ways. Founded by Jared Rapoza, a former artist himself, the agency has its roots in dance and electronic music—a community that thrives on creativity, collaboration, and connection. Jared’s journey as an artist, garnering tens of millions of streams and performing worldwide before the age of 18, shaped his understanding of the challenges artists face in today’s digital landscape. He brought his experience as Audiomack’s Director of Electronic & Pop and a track record recognized by Billboard, EDM.com, and other leading publications to Artist Influence.
Today, Jared channels his passion and industry experience exclusively into Artist Influence, dedicating himself to empowering artists and brands to elevate their digital presence. But at its core, this agency isn’t about accolades—it’s about intention. For us, every campaign begins with understanding what truly matters to the client: What story are they trying to tell? What are their goals? Can we match their ambition with the strategies that work?
Our small but mighty team, spanning continents and bringing over 50 years of combined music industry experience, shares a common ethos: humility, hard work, and dedication to getting it right. We aim to craft strategies that balance creativity with data-driven precision, always leaving room to adapt and improve.
While we’ve grown beyond our electronic and dance music roots, those values—authenticity, community, and a relentless passion for the craft—remain at the heart of everything we do. Our goal is simple: to empower artists, brands, and creators to reach their audience, grow their presence, and leave a lasting impact. As we look ahead, we’re grateful for the trust our clients place in us and excited to continue building something that helps others shine.